Tax invoiceNT/26-27/0214
90s leather jacket₹1,270.34
CGST 9%₹114.33
SGST 9%₹114.33
Total₹1,499
Raised byNINA’S THRIFT
thrift stalls · home bakers · weavers
Good things unfold hereA real shop for India’s smallest sellers.
Run your whole shop from one place — your own storefront on a pleety.com address, products and stock, orders, buyer chats and GST invoices. Shoppers browse a marketplace of sellers we verify by hand.
Open your shop →seller.pleety.com
Browse the marketplaceapp.pleety.com
Your own pleety.com address · Cash on delivery · GST invoices
Two phones showing Pleety: a seller’s dashboard for Nina’s Thrift at ninasthrift.pleety.com, with the day’s takings and a week of sales; and the app.pleety.com marketplace, with categories to browse and shops to find.
An illustrative log from three sample Pleety shops over one day: a product added at 07:42, an order placed at 11:02 with stock reserved immediately, a buyer question at 11:06, payment captured through the seller’s own gateway at 11:31, a GST invoice generated with the CGST and SGST split, and a shop verified into the marketplace at 12:40.
Demo
01two front doors
One Pleety. Two apps.
Sellers run their shop in one. Shoppers browse verified sellers in the other. Same yellow, different door.
i sell things
Run your shop
Everything the shop needs, in one app you can work from your phone.
- Your storefront at yourshop.pleety.com
- Products, photos and stock counts
- Orders with cash on delivery
- Chat with your buyers
- GST invoices, generated for you
Open your shopseller.pleety.com
i’m shopping
Find a real one
A marketplace of small Indian shops — and only the ones we have actually checked.
- Every verified seller in one feed
- Thrift, bakes, handloom, jewellery, plants
- Buy without leaving the app
- Pay cash on delivery
- Hand-verified shops only — no bots, no dropshippers
Browse the marketplaceapp.pleety.com
Not verified yet? Your shop still runs, in full, on your own pleety.com address. Verification only decides whether you also show up in the marketplace.
02the theme editor
Drag a section. That’s the entire skill.
A shop is a stack of sections in whatever order you want. Drag one. Hide one. Pick your colours, your corners and your fonts, and the whole page repaints as you go. What’s in the middle is a home baker’s shop being built — and it is exactly what her customers would see.
Pages
HomeThis weekAboutVisit Add
Sections6/8
Drag the handle to reorder, or use the arrows. Tap a name to jump to it. The eye hides a section without deleting it.
Bake by Ria, a shop on Pleety. Every control around this frame is a control a seller has.
InspectorHero
Hero
Imagemorning-bake.jpgHeadingOut of one small…ButtonSee this week’s bakes
Accent
Heading font
Corners
Draft
savedPublish
savedPublish
- Sections
- announcement, hero, featured products, pickup band, about the maker, gallery, FAQ, contact — reorder or hide any of them
- Pages
- as many as the shop needs, each with its own sections, added to the nav for you
- Palette & type
- your accent, your corners and two fonts from nine, applied everywhere at once
- Publishing
- it all stays a draft until you press publish — open it on your phone first, then go live
01
02
03
04
A template you can rearrange isn’t a template. It’s your shop.
03a day in the shop
A Tuesday at Nina’s Thrift.
One shop. One Tuesday. Follow one jacket from the hanger it was on at 07:42 to the parcel that leaves at 18:20.
She adds the jacket.
Four photos, three sizes, one price, stock of exactly one. Two minutes on the phone she was already holding — and by 09:15 it has an address of its own.
one of one
Product composer90s leather jacket
SMLPrice₹1,499Was₹2,999Stock on hand1ninasthrift.pleety.com
works in the bio, in a DM, on the parcel sticker
An order lands.
PLTY-2144. ₹1,499, UPI, Kochi. The jacket goes 1 → 0 the second the order reserves it, so the last one cannot sell twice — not to the buyer refreshing the page, and not to the DM she has not read yet.
PLTY-2144placed₹1,499
90s leather jacket · reserved1→0Ledger entry−1 sold“Is this still the M?”
The question arrives attached to order 2144, not in a fourth inbox. She answers it from the same screen that shows the order.
#2144
Is this still the M?It is — shipping today.₹1,499, into her bank.
Card, UPI or cash at the door. Online payments run through Nina’s own Cashfree account and settle into Nina’s bank on her gateway’s schedule. Pleety never holds a rupee of it.
PaymentsCashfree · her accountacct_••••4821Captured → her bank₹1,499Cash on deliveryhand to handPleety’s accountnever appearsShipped, invoice in the box.
Numbered by financial year. CGST and SGST inside Kerala, IGST outside it. Generated at 11:31, printed at 18:20, never typed.
Tax invoiceNT/26-27/021490s leather jacket₹1,269.50CGST 9%₹114.75SGST 9%₹114.75Total₹1,499the parcel leaves before the shop shuts
next tuesday
Next Tuesday, a stranger buys the next one.
Someone at Pleety checked there is a real shop behind the name — a person, a rack, a phone that answers. Now Nina is in front of people who have never heard of her.
verified
That is the whole software. There is no second, more serious version of it behind a sales call.
Every step above happens inside Pleety: adding a product with sizes and stock at 07:42, a storefront address of its own by 09:15, an order at 11:02 that reserves that stock the moment it is placed, a buyer chat tied to that order at 11:06, payment at 11:31 taken in cash on delivery or through the seller’s own Cashfree account and settled into the seller’s own bank rather than Pleety’s, a GST invoice numbered by financial year when the parcel ships at 18:20, and hand verification into the marketplace the following week.
04getting paid
The money doesn’t stop here.
Card, UPI or cash. The card and UPI ones run through your own Cashfree account and settle into your own bank. This is everything one ₹1,499 sale leaves behind — read the account number on each.
Paid · UPI
₹1,499
ninasthrift.rzp@icici
UPI Ref 428766201193
settles into acct_••••4821
Cashfree · settlement advice
Order NT/26-27/0214 · run 02:04
Gateway acctacct_••••4821
Gateway feeas per your plan
Pleety’s cutnothing
Payable toA/c ••••2291 · NINA’S THRIFT
Your bank · credited18:42
₹1,499
Into A/c ••••2291 — the account you handed your gateway, in your name, on your KYC.
NINA’S THRIFT · settled by Cashfree, on their schedule
Pleety’s account · this order
ParticularsAmount
NIL
the emptiest page on the desk
at the door
₹1,499
no gateway at all
Two account numbers on this desk. Neither of them ours.
We hand your gateway the order. We were never given the power to move money out of it — our access is read-only.
What a platform in the middle would do
- holds it for a week
- takes a cut on the way
- pays out on its calendar
- freezes it in a dispute
Not one of those four left a record on that desk.
What Pleety holds
Nothing.
Not the card, not the settlement, not a rupee of yours — not for a day, not for an hour. That is not a policy we could quietly change next year; it is how the thing is built.
Pleety is not a payment aggregator and never takes custody of your funds.
Certified partner of Cashfree Payments — a licensed payment gateway. Your account is opened with them, in your name.
Your shop. Your gateway. Your money.
Preview of the Pleety marketplace at app.pleety.com: a feed of products from four checked shops — Nina’s Thrift, Bake by Ria, Stem & Soil and Kanak Jewels — in one scroll.
05for shoppers
A marketplace with a doorman.
app.pleety.com lists only sellers a person at Pleety has checked — a real seller, a real shop, real products. That check is the only reason a feed of strangers deserves anybody’s card details.
Only sellers a person at Pleety has checked
Thrift, bakes, handloom, jewellery, plants, prints
Buy without leaving the app
Cards, UPI or cash on delivery
Browse the marketplaceapp.pleety.com
06who it’s for
Built for every kind of hustle.
If your customers find you through Stories, DMs and word of mouth, this was built for you.
Thrift stalls
One of one, and the stock count knows it
Home bakers
Baked to order on Thursday, at the door on Friday
Handloom weavers
Six weeks on the loom, priced by the person at it
Jewellery makers
Made by hand in a room above a shop
…and whatever it is you sell
- Plants
- Art prints
- Skincare
- Sneakers
- Candles
- Crochet
- Spice blends
- Ceramics
07questions
Asked. Answered.
Straight answers, no asterisks.
Sellers at seller.pleety.com. Shoppers at app.pleety.com. Same Pleety, two apps — this page is only the doormat.
Your address is sitting there unclaimed.
Name the shop, pick your colours, put up three products. You can be taking orders before the kettle boils.
.pleety.com
yourshop.pleety.com
Open your shop →seller.pleety.com
Browse the marketplaceapp.pleety.com
Sign in with your email. Nothing to install.